![]() Over the 50-year period between 19, logo designers emerged to create principles of logo design that are still in practice today. By the 1900s, trademarking began, and companies started to establish their corporate identities for the first time. Through the 1800s, logos began to take shape and become more complex. Some of the earliest logos used distinctive marks to tie the product to the maker. Prior to the 1800s, most companies weren’t branded. Learn more about logo design as an art form below. Though most logos appear simple on the surface, it takes a true artist to create an effective logo design for a brand. ![]() ![]() But logo design isn’t just about choosing a symbol or font for your business name. As soon as you spot a popular logo - such as the golden arches of McDonald’s or the apple for Apple products - you instantly connect it with the brand. Logos are a powerful element of every company’s branding.
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